Summary


After cresting two years ago amidst a wave of West Nile-virus publicity, local sales of mosquito repellent have leveled off. "That was kind of a fad that has not kept up," said Josh Feldman, a pharmacist at Mercy Family Pharmacy in Cascade, Iowa.

Highly publicized human cases of West Nile virus helped trigger a surge in insect repellent sales earlier this decade.

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Extract


Repelling

Sales increased 30 percent from 2001 to 2003, according to a market study by Kline & Company.

"The big spike was in 2003," sai...

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